Factory Direct Flooring have teamed up with laminate flooring innovators BerryAlloc to become the UK’s ONLY supplier of their new High-Tech Laminate collection. It is with great pride that they can unveil their latest addition branded ‘The World’s Strongest Laminate Floor’.
With laminate one of the most sought-after styles, the BerryAlloc range is the pinnacle of modern flooring ingenuity combining high spec performance with authentic and intricate design. Customers can choose from the Original and Commercial selections each one available in over 100 colours and finishes to match any interior.
FDF have long been one of the UK’s leading flooring distributors building close relationships with manufacturers and industry visionaries to provide their customers with the best flooring products around. The High-Tech Laminate collection has already been installed at London’s’ Heathrow Airport as well as Volkswagen showrooms and Apple Stores across the UK and worldwide.
Its high resistance design makes it ideal for application in areas of high traffic and heavy wear in both residential and commercial environments. BerryAlloc’s unique aluminium locking system make installation quick and easy with a joint strength totalling a remarkable 1200kg.
BerryAlloc is global giant in the laminate flooring world manufacturing high quality laminates that utilise some of the latest technologies including SilentSystem, AquaResist and High Tech Loc systems.
Paul Hambidge, Managing Director at Factory Direct Flooring, said:
“This deal really epitomises our ethos here at Factory Direct Flooring. We pride ourselves on supplying only the best flooring solutions around and to team up with such a well-established name as BerryAlloc means that our customers can continue to receive the best products at the best prices.
To be asked to be the UK’s sole supplier is an honour in itself and speaks volumes about our stature in the industry.”
Christoph Vandermeersch, National Sales Manager UK at BerryAlloc, said:
In it’s pursuit to bring “the world’s strongest laminate floor” to the general public, BerryAlloc has found the perfect partner in Factory Direct Flooring. By excluding any type of middle–man activity and whilst ensuring the best possible service, we’re in a position to guarantee you, the consumer , the best price for this high quality product.
BerryAlloc represents the wood division of the Beaulieu International Group and produces it’s wood and laminate products in 3 plants (Norway, Belgium, France).The production process of the high-tec laminate, made in Norway, is unique and the product is generally acknowledged as the strongest type of floating floor.