As part of IVC Group, Avenue used The Flooring Show to demonstrate the on-trend style of its cushion flooring ranges, demonstrating the reasons for the growing popularity of this versatile, comfortable and easy to look after flooring choice.
Finding interest from a new generation of homeowners wanting to create stylish interiors with the minimum of fuss, sales of cushion flooring have developed significantly and with Avenue on-board, retailers have an ideal collection designed to capture the interest of homeowners with stylish solutions.
With six collections including new updates every year, a website with a free-to-use consumer sample service and regular social media activity, Avenue is focused on design-led collections that deliver the latest looks to homes. The Flooring Show saw Avenue demonstrate these along with the innovation and technical excellence that has made the brand stand out on the style radar.
“We used The Flooring Show to demonstrate that Avenue cushion flooring is very relevant to today’s style and cost conscious homeowner. Along with providing a beautiful aesthetic to interiors with ease of installation, maintenance and great comfort and longevity, we also ensure that Avenue delivers the very best in service, a fact we were keen to highlight at the show,” comments Victoria Hemelaer, product manager for the brand.
An impressive Avenue display unit houses the entire six-strong collection, including ranges such as the style serious Ultimate Elements, Ultimate Timber and Ultimate Design and the bright and playful Bubblegum & Liquorice.
Avenue joined residential brands in Moduleo and Leoline, as well as the Itec Contract Floors commercial brand at this year’s show on a stand designed to showcase the power of flooring from IVC Group.
For further information contact Avenue Floors on 0800 032 3970 or visit www.avenuefloors.co.uk