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Iconic Statement

Paul Macfarlane, Sales Director, is pleased to announce that Jaymart’s approved fitting crew has recently installed Alligator Warcord in Anthracite to the iconic Selfridges building in the Bullring in Birmingham. The mat is in a part-oval shape to complement the entrance design.

The building was constructed with a steel framework and concrete facade in 2003 at a cost of £60 million and was designed by the architecture firm, Future Systems. It has become a famous landmark for the area.

Jaymart’s Alligator Warcord is a prestige, heavy duty micro-ribbed cord polypropylene/aluminium high performance product available in colours Grape, Purple White, Earth, Scarlet, Red Earth, Lawn Green, Majolica, Deep Blue, Shadow, Beige and Anthracite.

Paul said “This is an impressive mat for an impressive building! Alligator Warcord meets all the criteria for practicality and aesthetics at Selfridges’ busy entrance area. It’s a top quality product and effectively traps tracked-in dirt and moisture”.

Jaymart’s Alligator ranges are manufactured at Jaymart’s Warminster HQ and are custom-made to order.

For full information on Jaymart’s extensive range of prestigious entrance matting systems visit www.jaymart.co.uk or telephone 01985 218994.

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