Balta Broadloom is proving its continued commitment to design development and diversity by introducing a striped version of its much-loved flagship carpet, Gala.
Due to launch in September, Gala & Stripes has been reconfigured and now presents two designs in one collection, with a selection of plains and complementary stripes sitting harmoniously side by side.
“Gala consistently ranks as one of our most popular products, partly thanks to its beautiful loop pile texture that gives a natural appearance, as well as the unbeatable performance benefits such as ease of maintenance and durability that come with its 100% StainSafe polypropylene construction,” comments Geert Vanden Bossche, marketing director, Balta. “The next logical step was therefore to reinterpret this winning formula by adding an on-trend striped design to refresh the collection and open up new possibilities for retailers.”
Offering a total of 18 choices, including 14 plains and 4 stripes, Gala & Stripes is a comprehensive collection that has all the design bases covered. With attractive plain colours to choose from, such as deep Ash Brown and pale Champagne Mist, and bold tonal stripes including rich Fireplace and contemporary grey Rock, Gala & Stripes allows homeowners to create coordinated interiors that have that designer edge.
“The plains of Gala have historically proven to be incredibly popular with homeowners, and stripes are absolutely timeless, so this a great range for retailers as it offers the best of both worlds,” continues Geert Vanden Bossche. “Each striped carpet has been especially selected by our experienced design team to ensure maximum harmony with the plain colours, so retailers can be confident when recommending coordinating styles to customers.”
Plains are available in both four and five metre widths, and Stripes in four metre width, with a choice of either synthetic or Ultratex® Quick+ felt backings. Gala & Stripes is bleach-cleanable and comes with seven-year wear and 10-year stain safe warranties to suit even the busiest of homes.
For further information contact Balta on +32 56 62 22 11 or [email protected]