All the strength and beauty of wood with Ultimate Timber
Capturing the timeless style of wood, the new Ultimate Timber collection from Avenue presents the elegant look and character of wood flooring along with premium performance and underfoot comfort qualities of high end cushioned flooring.
Based on the most popular wood designs, the new Ultimate Timber collection has been updated with the addition of new decors and resplendent grains such as elm and walnut. The collection now houses 17 beautiful wood-look decors in an assortment of tempting shades, from the new light and smoky tones of Camargue through to the deeper chocolate tones of new Barriques and Fair Oaks bringing warmth and character to interiors.
The range ties in the timeless look of natural wood, yet by focusing on modern detailing also caters for the latest looks desired for contemporary interiors. Two trend-led highlights of the collection are the chalky, whitewashed grain of Chaparral Oak showing a gently aged look, and the geometric herringbone pattern of Louvre, a parquet flooring design rapidly gaining popularity again. The appealing decors also show planks of varying widths and lengths to suit all sized areas of the home, so are a flexible choice equally for living and dining rooms as well as kitchens and hallways.
Along with sophisticated looks Ultimate Timber delivers high performance and comfort underfoot. The tough PU layer offers protection against dirt and scuffmarks, and power backing the flooring has excellent impact resistance – all guaranteed with a 15 year wear warrantee. Suitable for heavy domestic use, Ultimate Timber will retail around £24 per metre squared and introduce quiet as well as style, with 17dB sound insulation softening the noise of footfall.
“The Ultimate Timber collection brings together the luxurious image of wood with excellent performance to match,” comments Victoria Hemelaer, Product Manager, Avenue Floors. “We have updated the aesthetics of the collection to match modern flooring trends but high performance remains throughout. Ultimate Timber makes for an extremely comfortable, easy to maintain and quiet floor for any room of the home.”
For further information contact AvenueFloors on 0800 032 3970 or visit www.avenuefloors.co.uk
