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An all-star line-up for January Furniture Show


The UK’s number one furniture and furnishings event, The January Furniture Show, is set to be a star studded event with appearances from a film star and a Manchester United player.

Legendary football and movie hard man, Vinnie Jones, is proving he has a softer side with the launch of the Deacon Jones range by Crown Floors.

Partnering with long-time friend and flooring expert to the rich and famous, Danny Deacon, to create the Deacon Jones brand, the pair have hand-picked eight exclusive Crown Floors carpet styles. The range shows Vinnie’s notorious toughness in four X-Tron extra-strong polypropylene carpets, but also reveals his softer side too, with four super-soft polypropylene and polyamide styles.

Vinnie and Danny will be launching the collection at the four day show which runs from Sunday 22 to Wednesday 25 January across halls 1 to 5 at the NEC, Birmingham. They will be on the Crown Floors stand on Monday 23rd January 2017. Said Vinnie: “We are delighted and excited to be working with Crown Floors with the launch of our exclusive Deacon Jones carpet. 

“We see the brand being recognised within the soft furnishings industry as one that offers quality, workmanship and value to the end user. Deacon Jones is backed with strong celebrity endorsement and offers manufacturers a unique route to market.” 

Mattress producer and distributor, Mlily, is marking its global partnership with top football club, Manchester United with an appearance from a player at the January Furniture Show.

Mlily has recently signed an exclusive five year deal with Manchester United to work with staff at the football company’s Aon training complex to help the sleep and recovery of its players.

Said Bob Badman, sales director of Mlily: “We are extremely excited about our global partnership with one of the biggest football clubs in the UK and showcasing this at January Furniture Show. We’re more than sure the player will be a hit with visitors to our stand.” 

Visit for more information, to register online and to create your own ‘Favourite Exhibitors’ list, where you can select the exhibitors you want to see and plot them on the relevant hall plans which can then be printed off.

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