Bring on that brand ‘New Feeling’ with Cormar Carpets’ lighter weight version of its hugely successful Sensation ‘Original’ range.
Sensation ‘New Feeling’, like ‘Original’, is made from 100% Luxelle polypropylene and has the same super soft handle and lustrous pile, but comes in a lighter weight which provides retailers with a lower retail price – ideal for increasing sales to households on a restricted budget.
Available in the same 10 contemporary plain colours, including Artic Grey, Polar White and Siberian Mink, Sensation ‘New Feeling’, it will come in both four and five metre widths. Cormar expect ‘New Feeling’ to retail at approximately £2 per sq m less than Sensation Original.
“Over the last couple of years, our easy clean range been a real hit, with sales of Apollo, Sensation and the Primo family all selling well. Being able to sell the ranges knowing that all of them are British made is an added bonus for us and our customers,” says David Cormack, marketing director at Cormar Carpets.
“Sensation – New Feeling offers that fashionable edge with its lustre and texture but at a slightly lower price point making luxury carpets affordable for those on tighter budgets. We’re expecting it to be another British winner for us.”
Sensation ‘New Feeling’ is part of Cormar’s hassle-free Easy Clean collection with the same practical living qualities – stain resistant and bleach cleanable – including a 10 year stain warranty.
All Cormar’s wool twist, wool loop and easy clean polypropylene ranges are produced on site at its Lancashire mills and distributed in the UK and Eire via its own delivery fleet.
For further information on the Sensation range or any other Cormar Carpet range log on to www.cormarcarpets.co.uk