With an early 2015 packed with new product and point of sale launches, Crown Floors used The Flooring Show to affirm its formidable collection of carpets and point of sale offering to retailers visiting Harrogate.
The brand has grown significantly since it entered the UK market and while it has continued to innovate with new ranges every year, 2015 represents the first significant overhaul to the portfolio. Six new ranges ensure that Crown Floors is a brand packed full of stylish carpets that deliver the latest in interior fashion.
“With visitor numbers up by 10% and a huge amount of interest in our products The Flooring Show provided us with an opportunity to tell retailers about the new on-trend styles now available in Easy Clean, Extra Strong Easy Clean and incredibly soft polyamide fibres. The response was excellent, with really positive feedback on the assortment of styles and colours,” says James Caldwell, sales coordinator, Crown Floors.
Crown Floors also showed off a stunning tombola unit that holds 74 samples, including four of the six new collections. Waterfall style lecterns presenting the new ranges, alongside existing popular collections were also displayed at The Flooring Show, again to positive feedback from retailers:
“With so many new ranges for this year, our existing wall display takes on a fabulous new look, packed full of on-trend colours and textures. Our brand new tombola and updated lecterns proved an attraction for retailers at The Flooring Show also, with their compact size and adaptability making them a great solution for stores tight on space,” concludes James Caldwell.
For further information, 0800 0773301, www.crownfloors.co.uk