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Balta Broadloom returns to Domotex 2014

Staying true to its market leading reputation for continual development and innovation, Balta Group will be returning to present the international mix of visitors to Domotex with exciting product updates and additions to its substantial portfolio of residential and commercial carpets.

Balta Broadloom will be present alongside sister brands ITC and Balta Rugs. The event promises to be an exciting one with the nine styles on show exclusively launched at the Balta product preview event that took place in Birmingham earlier this year. In addition, Domotex 2014 will be the event that launches several brand new Balta lines set to impress.

The beautiful appearance and resilient properties of the new Sensit® fibre will be on show, featuring in many new releases to look out for including Sensit® Supreme, Sensit® Twist, and Sensit® Infinity. With a dense filament count yet fine and transparent structure, the radical new polypropylene fibre blends an irresistible silky sheen and lustre with high performance and easy maintenance properties proving to be a huge hit in the UK market.

Also on show in Hanover for the very first time will be Melrose Twist and Paramount Twist featuring Balta’s newest X-Tron® extra strong yarn. Furthermore in the woollen ranges, Balta’s well-known berber classic Corsa will be updated and relaunched together with a 65 oz 80/20 wool twist called Royal Signature Twist.

“Domotex 2014 looks set to be another extremely busy year for Balta with the hard work and preparation from our team translated into new and exciting product releases that we are very excited to share,” comments Geert Vanden Bossche, marketing director, Balta. “As the leading international trade show of the flooring industry, the importance of Domotex is paramount and thus a fitting event to launch our newest Balta developments”.

Balta will be located at Hall 6, Stand A30.

For further information contact Balta on +32 56 62 22 11 or e: [email protected]


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